When Was the Last Time You Paid Your Website Some Attention?

I hope your 2025 writing journey is going well! As you’re planning your writing and book marketing tasks, don’t forget about your website.

• Make sure your author photo is current.

• Check your biography. Is it current?

• Are all of your books listed?

• Review the content on your pages. Check all links to make sure everything is functioning correctly.

• Add or update your event calendar.

• With all the changes and new platforms in the social media world, are your links current?

• Could your site use some sprucing up? Think about changing your colors, adding an author logo, or adding recent pictures of your book events. Do your colors and fonts match your style of writing?

• Look at your analytics page. Do you have pages on your site that no one visits (and you don’t update)? Is it time to retire them?

• Has your blog been ignored or abandoned? Is it time to think about reviving it? This is an easy way to ensure regular traffic to your website. It also gives you links to share on your social media sites.

• Is anything missing from your website? I teach a lot of classes and workshops, and someone mentioned that I should list my specialties. I created a new page and added a contact link.

What would you add to my list?