Organizing Your Website

Whether you’re creating your author website or overhauling your current one, here are some things you may want to consider.

  • Determine what you want your visitors to see first.

  • Decide on the number of pages that you need for your content.

  • Figure out what you want on each page and where you want to put them. The easiest way to do this is to storyboard your pages. Sketch out your design on a whiteboard or a sheet of paper. It can be full of stick figures. This is a way to organize your thoughts and ideas.

  • Use the site-builder’s templates. There are lots of designs that are already created. You can use these or modify them to fit your style.

  • Use colors to match your branding. Figure out what you want to project and represent. Do you write dark thrillers or humorous cozies? Your colors and fonts should give your readers/visitors an idea of what to expect in your writing. To get ideas, look at other authors’ websites (in your genre).

  • After you build your website, make sure to check all links and forms that you have on your site.

  • Check your website on a variety of devices to see how it presents. Most web services will optimize your site for the device your visitor uses. It’s a good idea to make sure all the pictures and forms look correct. People who use a computer, will see a wider picture than those on a cell phone that tend to render websites in a tall format.

What would you add to my list?

#WriterWednesday with Don Sawyer

I’d like to welcome Don Sawyer to the blog for #WriterWednesday!

Things you never want to run out of:

Diet Dr Pepper, although my doctor tells me I should drink more water, so I guess water?

Things you wish you’d never bought:

Televisions. Life is too short.

A few of your favorite things:

Saxx underwear, a good imperial stout, any book by Ursula LeGuin, mixed nuts (no peanuts)

Things you need to throw out:

Half of my clothes and all of my university essays

Things you need for your writing sessions:

My computer, quiet space, inspiration, focus

Things that hamper your writing:

AC/DC (though I love them at other times), feeling unmotivated, time, fatigue

Hardest thing about being a writer:

Moving a reader toward identification with your characters and their conflicts when all you have to work with are clumsy, limited words. Sometimes it feels like trying to build a fine watch while wearing heavy work gloves.

Easiest thing about being a writer:

Finding things to write about.

Note: both of these were provided by my eldest daughter, who knows me pretty well. (Though I did think she went a bit overboard with the second question!)

Words that describe you:

Focused, serious, principled, committed, caring, sensitive, persistent, passionate.

Words that describe you, but you wish they didn’t:

Impatient, judgmental, obsessive, stressed, grouchy (only sometimes)

Favorite music or song:

Werewolves of London

Music that drives you crazy:

Anything that doesn’t have a beat and is easy to dance to.

Favorite beverage:

Toss up: Dr Pepper and a good stout (that complies with the Bavarian Beer Purity Law) Something that gives you a sour face:

Sour beer. They shouldn’t be allowed to call these things beer.

Something you’re really good at:

Socio-political analysis

Something you’re really bad at:

Making small talk

Last best thing you ate:

Fresh peach pie with whipped cream

Last thing you regret eating:

Too much peach pie with whipped cream

The last thing you ordered online:

David Samson’s book Our Tribal Future: How to Channel or Foundational Human Instincts Into a Force for Good

The last thing you regret buying:

Shoddy woodworking set for my grandsons

Things you’d walk a mile for:

A great English pub

Things that make you want to run screaming from the room:

A bar with Fox News on the ubiquitous TVs

Things you always put in your books:

Empathy, ethics, justice, passion, compassion, friendship

Things you never put in your books:

Overt eroticism

Favorite places you’ve been:

The Gambia, Ghana

Places you never want to go to again:

Florida

Favorite books (or genre):

One Flew Over the Cuckoo’s Nest, Left Hand of Darkness, The Poisonwood Bible

Books you wouldn’t buy:

Anything by Ayn Rand

Favorite things to do:

Explore human diversity through travel and interaction with other cultures

Things you’d run through a fire or eat bugs to get out of doing:

Attend a Trump rally

Best thing you’ve ever done:

Have kids

Biggest mistake:

Not having my OCD diagnosed earlier

Most daring thing you’ve ever done:

Riding on the back of a crocodile at the Paga Crocodile Pond in northern Ghana

Something you chickened out from doing:

Not a lot

The nicest thing a reader said to you:

(Letter from a student): I would like to acknowledge how much I really enjoyed your novel, Where the Rivers Meet. This novel was the first book I’ve ever read and actually finished.”

The craziest thing a reader said to you:

I don’t think I’ve had many crazy comments. Some are naïve or reflect a lack of knowledge of writing and the writing process, but crazy? I can’t think of any really.

Besides writing, what’s the most creative thing you’ve done:

Developing the West African Rural Development training materials for grassroots development workers and training a brilliant group of facilitators in both Ghana and The Gambia.

A project that didn’t quite turn out the way you planned it:

Jamaica Climate Change Action Training for Youth. Ending of funding and change of government meant this promising program was never fully implemented.

Some real-life story that made it to one of your books:

Watching an elderly Native Indian woman who could not pay for groceries be humiliated in a grocery store in Lytton, BC. That scene was incorporated in my YA novel Where the Rivers Meet.

Something in your story that readers think is about you, but it’s not:

One of the main characters in Running loses his father in a hunting accident he blames himself for. The trauma affects him deeply. This was not me but based on the experience of one of my good friends, Bob Garrison.

About Don:

An educator and writer, I grew up in Michigan and came to Canada in the 1960s, where I more or less flunked out of a PhD program in Modern Chinese History. This turned out to be a blessing as it opened up a world of opportunity and experiences I never contemplated. From teaching in a small Newfoundland outport to training community workers in West Africa to teaching adults on a First Nations reserve in British Columbia to designing a climate change action course for Jamaican youth, I have worked with youth and adults from many cultural backgrounds and in a variety of locales.

Inevitably, these experiences have made their way into my writing. I have authored over 12 books, including two Canadian bestsellers: the YA novel Where the Rivers Meet (Pemmican) and the adult non-fiction Tomorrow Is School and I Am Sick to the Heart Thinking about It (Douglas and McIntyre). The first book in his Miss Flint series for children, The Meanest Teacher in the World (Thistledown) was translated into German by Carlsen (hardback) and Ravensburger. My articles and op-eds have appeared in many journals and most of Canada’s major dailies

I was never a very good boxer, but I continue to train in the ring and walk in the woods whenever my hips don’t hurt too much. I currently live in St Catharines, Ontario, with Jan Henig Sawyer, my very tolerant wife of 54 years.




What an Author Needs to Get Started

It’s often difficult for authors to figure out where to start building their social media and internet presence. There is so much out there. It can be overwhelming. Here are the key things I think new authors need to have to get started.

Heather’s List

  • Professional Headshot – Selfies aren’t the quality you want for print and digital - This is one of the first investments I made in my writing career.

  • Your Biography – This should be written in third person. For your website, you may want to have a short one and a longer one that can be used when you do events and presentations.

  • A Short Description of Your Book/Work – Have a short summary of what your book is about. This could be as short as an elevator pitch or a couple of paragraphs long.

  • A URL and a Site to Host Your Website – You need a URL and a site to host your website. Try to get your name or penname if possible. The website is the hub of your author platform. You want readers to be able to find you.

  • A Newsletter/Email Marketing Service – You will need a hosting service to maintain your list of followers and to create and distribute your ne3wsletters. Many services are free, and others have fees based on the number of followers you have.

  • Book Cover Images – You will need clear images for your website and socials. If it’s the original (giant) file, you may want to think about reducing the size to make it more optimal for mobile users. Large files take a while to load.

Here are some other things you need to consider as you start creating your author presence.

  • Your Budget – Determine what your budget is for your website, tools, URL, and author photograph. Start small. You can always add on to what you’ve created.

  • Who Maintains Your Sites? – If you pay someone to maintain your website and socials, it can get expensive. I like the freedom of being able to update my site whenever I want without waiting for someone else to do it. Youtube and many of the hosting companies have tons of videos to show you how to create and maintain your site.

  • Your Tools – I invested in two subscriptions to help me create my graphics. You will need to include a visual with your posts on social media. There are lots of free and for a fee products out there. Do your research and check to see which ones you're most comfortable with using. I use Canva and BookBrush.

What would you add to my list?

#ThisorThatThursday Author Interview with Allison Brook/Marilyn Levinson

I would like to welcome my friend and author, Allison Brook/Marilyn Levinson back to the blog.

Favorite thing to do when you have free time: Sudoku puzzles

The thing you’ll always move to the bottom of your to do list: clear off the desk next to my computer.

Things you need when you’re in your writing cave: my notebooks

Things that distract you from writing: one of the kitties nudging me because he wants food

Hardest thing about being a writer: sitting down to write each day

Easiest thing about being a writer: chatting with readers on Facebook

Favorite snacks: dark chocolate; chocolate gelato, honeyed walnuts (I make them)

Things that make you want to gag: cooked cereal

Something you’re really good at: knitting

Something you’re really bad at: using a sewing machine

Something you wanted to be when you were a kid: ride a horse

Something you do that you never dreamed you’d do: Have four publishers.

Last best thing you ate: steak

Last thing you regret eating: too much chocolate

Things to say to an author: I loved your last book.

Things to say to an author if you want to be fictionally killed off in their next book: I don't like your protagonist.

Favorite places you’ve been: South of France, England, Machu Picchu

Places you never want to go to again: An amusement park with wild rides. Those days are over.

Favorite things to do: dine out; go to the ballet; read a good book; take a river cruise

Things you’d run through a fire or eat bugs to get out of doing: go camping --I'm not talking about your glamping, but I remember it raining and water coming into the tent.

Recommendations for curing writer’s block: Reread the last ten pages of your Work in Progress and see where you veered off the track.

Things you do to avoid writing: Where shall I begin? Check my e-mails; take care of all non-essential writer-ly chores; visit Facebook; see how my books are doing on Amazon; on Barnes & Noble; feed the cats.

About Allison:

I was a bookworm from the moment I learned how to read. I devoured Nancy Drews, Judy Boltons, and Trixie Beldons – sometimes two books in one day. Was it any wonder I ended up writing mysteries?

Growing up in Brooklyn, New York, I dreamed of becoming a ballerina or a writer. I practiced my pirouettes and penned short stories. My family moved to Long Island, where I continued to write stories until I was discouraged by a high school English teacher.

Turned off to writing, I continued to read voraciously in college and concentrated on my major, Spanish. I studied in Mexico and Spain, intent on becoming fluent in the language. I taught high school Spanish, married my dentist husband, and we started a family. When our two sons were small, I found myself drawn back to writing fiction.

A writer is a writer forever. We may have more than our share of disappointments, but the rewards are many – knowing you bring joy to readers; sharing the camaraderie and support of your fellow scribes. Writing is a way of life, one I wouldn’t relinquish for anything.

Let’s Be Social:

Website: https://www.marilynlevinson.com/

Facebook: https://www.facebook.com/marilyn.levinson.10

Twitter/X: https://x.com/marilynlevinson

#WriterWednesday with Teresa Inge

I would like to welcome my friend, Teresa Inge, back to the blog for #WriterWednesday!

Favorite thing to do when you have free time: Watch TCM classic movies. I love black and white films and mysteries.

The thing you’ll always move to the bottom of your to do list: Folding laundry.

Things you need when you’re in your writing cave: Depending on the day, sweet tea or Rose’ wine and my laptop.

Things that distract you from writing: People talking.

Hardest thing about being a writer: Finding the time to write.

Easiest thing about being a writer: Signing books and meeting mystery book lovers.

The coolest thing you’ve bought online: A Turtlebox. It’s the ultimate outdoor, waterproof, hi-fidelity speaker!

The thing you wished you’d never bought. Too many clothes.

Favorite snacks: Stacy’s Bagel Chips.

Things that make you want to gag: Not much. I like most anything.

Favorite places you’ve been: The Outerbanks in North Carolina. It’s my favorite place on earth.

Places you never want to go to again: I love to travel almost anywhere.

Favorite things to do: Show my award winning, 1955 Thunderbird at car shows, attend book signings for my books, and drink sweet tea.

Things you’d run through a fire or eat bugs to get out of doing: Did I mention that I do not like to fold laundry?

Most daring thing you’ve ever done: Buy a classic hot rod car. I love it!

Something you chickened out from doing: Parasailing. They put the vest on me, and I couldn’t do it.

The most exciting thing about your writing life: Meeting readers and fans of my books.

The one thing you wish you could do over in your writing life: Start my novel earlier.

The nicest thing a reader said to you: That they had circled my name on the book festival brochure and was looking forward to meeting me.

The craziest thing a reader said to you: They don’t read much.

Best piece of advice you received from another writer: My friend, Judi McCoy, a romance and mystery writer, asked me who my reading audience was, and I didn’t know as a new author. She said to always know my audience. Judi passed away several years ago and I miss her and the advice she gave me.

Something you would tell a younger you about your writing: Join a writer’s group, network, and continue to develop your writing craft.

About Teresa:

TERESA INGE grew up reading Nancy Drew mysteries. She is a member of Sisters in Crime, Short Mystery Fiction Society, Virginia Writer’s Club, and Hampton Roads Writers. Teresa is an author in over a dozen anthologies including Virginia is for Mysteries, Mutt Mysteries, Coastal Crimes, and Promophobia, an Agatha award-winning collection. When not writing, Teresa can be found showing her 1955 Thunderbird at car shows. She can be reached on social media and her website www.teresainge.com

 Let’s Be Social:

Website and Blog: http://www.teresainge.com

Twitter/X: https://twitter.com/@teresainge7

Facebook: https://www.facebook.com/teresa.h.inge

Instagram: https://www.instagram.com/teresa.h.inge/

Goodreads: https://www.goodreads.com/teresainge

Amazon Authors: https://www.amazon.com/Teresa-Inge/e/B06XGZ7RTG

Pinterest: https://www.pinterest.com/teresainge7/

LinkedIn: https://www.linkedin.com/in/teresa-inge-cap-07687820/

BookBub: https://www.blurb.com/user/teresainge?profile_preview=true

AllAuthor: https://allauthor.com/author/teresaingeauthor/

What Grover Taught Me about Writing Mysteries

I am GenX, first-generation Sesame Street and first-generation MTV. One of my favorite children’s books was the classic, The Monster at the End of This Book.

Here’s what Grover taught me about writing mysteries.

  • You need to build suspense to keep your readers engaged.

  • Your readers need to like or empathize with your protagonist.

  • Everyone is afraid of something, and writers need to tap into fears to build tension.

  • Write strong (and fun) dialog. Make it sound like real speech, slang and all.

  • Use pacing correctly. Slow down the action to build suspense, and speed it up to amp up the excitement.

  • Your protagonist needs a challenge or a problem to solve.

  • Your character should not be perfect. Little (or big) flaws make your protagonist relatable and interesting.

  • Make sure your character is not flat. He or she needs to be a real person (or monster) with all the things that life throws in the way. Your protagonist needs to stumble and make mistakes.

  • When you think your character has had enough and is close to breaking, pile it on. Add more tension.

  • Don’t load up your work with a lot of narrative and back story. Readers want to stay in the action.

  • And most importantly, never forget that reading is fun.

Who’s your favorite Muppet?

#ThisorThatThursday Author Interview with Sheryl Jordan

I’d like to welcome my friend, Sheryl Jordan, to the blog for #ThisorThatThursday!

Things you never want to run out of: I never want to run out of Toilet paper, coffee, and wine.

Things you wish you had never bought: In 1991, I wish I had never bought a 1975 Jeep Wagoner.

The hardest part about being a writer is the many rounds of editing required to create the “perfect story.”

Easiest thing about being a writer: The easiest thing about being a writer is creating characters.

Things you need for your writing sessions: I need my laptop, coffee or wine (depending on the time of day), and the internet.

Things that hamper your writing: Procrastination, distractions from family.

A few of your favorite things: I love fresh ground French Roast coffee with hazelnut creamer in the mornings, a glass (or two or three) of chilled Chardonnay in the evenings, and spending time with family and friends anytime.

Things you need to throw out: I need to throw out shoes and clothes I’ve had for over ten years, which I will never wear again.

Words that describe you: Loving, caring, considerate, fun to be around. creative

Words that describe you, but you wish they didn’t: Procrastinator, dramatic (according to my daughter 😊).

Favorite foods: My favorite food is grilled medium well ribeye steaks with a garden salad topped with olive oil and fresh ground pepper.

Things that make you want to gag: Things that make me want to gag are liver and salmon

Favorite smell: My favorite smells are green peppers, onions, and celery being sauteed, the smell of rain before it actually rains, and most flowers.

Something that makes you hold your nose: Spoiled milk.

Things you always put in your books: I always put a murder in my books.

Things you never put in your books: Mystical creatures.

Things to say to an author: I loved your story and characters.

Things to say to an author if you want to be fictionally killed off in their next book: I hate your story.

People you’d like to invite to dinner: President Barrack and First Lady Michelle Obama.

People you’d cancel dinner on: People who are arrogant, egotistical, or self-centered people.

The nicest thing a reader said to you: I just read your story, and all I have to say is keep on writing. It was a great story, and I loved your characters.

The craziest thing a reader said to you: “Your book was really good and should be made into a movie, but I don’t like the ending. You should have changed the ending.” Me: My novel was inspired by actual events.”, Reader: “I guess that wouldn’t have worked then.”

Besides writing, what’s the most creative thing you’ve done: Designed our family room remodel at our prior home. It was beautiful. We sold our house two months later.

A project that didn’t quite turn out the way you planned it: When I was a teenager, I liked to sew. My father asked me to make one of his long-sleeved dress shirts short-sleeved. I cut the sleeves off too much, and it looked like a dressy muscle shirt.

Some real-life story that made it to one of your books: My story, “Stalked By Her Past”, in the First Come Love, Then Comes Murder anthology, a character is stalked by a man for months. He keeps watching her house and following her. I experienced an incident just as creepy when a man I didn’t know was watching me while working at home during the Covid shutdown. I scared him off when I looked up and screamed. I went to the front door to ensure it was locked, and he ran off. He returned three more times that we know about, and I’m sure he approached me at Walgreens a few blocks from my home a couple of weeks later.

Something in your story that readers think is about you, but it’s not: Some think I drive a Mercedes Benz because it is my car of choice for most of my main characters. I don’t and never have…yet. 😊

About Sheryl:

Sheryl Jordan is a fictional mystery author. She wrote Manipulation, Money, and Murder, a fictional novel based on true crimes. She has stories in Virginia for Mysteries III, Coastal Crimes, First Comes Love, Then Comes Murder, and several stories in anthologies coming soon. Sheryl is currently working on a female truck driver mystery series. By day, she is a mutual funds accountant and corporate reporter. In her “spare time,” she enjoys traveling, watching professional football and basketball, and spending time with family. She resides in a small town in Virginia with her family.

Let’s Be Social:

Author website: https://sheryl-jordan.com/

Facebook: https://www.facebook.com/SherylJordanAuthor

Twitter/X: https://x.com/SherylJ79644

Instagram: https://www.instagram.com/sheryljordanaurthor/

20 Things about My Sleuth Jade Hicks

I’m currently working on book 5 of the Mermaid Bay Christmas Shoppe Mysteries, and I’ve been thinking a lot about my amateur sleuth, Jade Hicks, lately. Here are 20 things you may not know about her and her stories.

  1. She’s a redhead.

  2. She drives a lime-green Jeep Wrangler.

  3. Her personalized license plates are “NO GRNCH.” Perfect for the owner of a Christmas store.

  4. Mermaid Bay isn’t a real place. I created my cozy little beach town near the Historic Triangle of Jamestown, Williamsburg, and Yorktown.

  5. She was born in 1985 and graduated high school in 2003.

  6. She graduated from James Madison University in 2007.

  7. Before returning to Mermaid Bay, she worked in Richmond, VA at a marketing firm.

  8. She moved back to the beach when her grandmother passed to take over the store.

  9. Jade originally moved in with her grandparents when her parents were killed in a tragic car accident.

  10. Jade has known Nick Driscoll since middle school.

  11. Right before the pandemic, Jade made a huge investment in the store’s online store, and it paid off when the world went on lockdown.

  12. Jade owns the vacant lot next to her store. She hasn’t decided quite what to do with the property.

  13. There is a lovely hedge of oleanders along the back of her store and the vacant lot, and it plays a key role in Twinkle Twinkle Au Revoir.

  14. Jade attends her first ComicCon with her bestie Amy Pemberton in Life is But a Scream (January 2026).

  15. The beach is Jade’s happy place.

  16. Chloe, the Frenchie, and Neville the Devil Cat pretend to be enemies, but they really are pals and playmates.

  17. Jade loves visiting Amy’s bookstore where Darcy Cat watches over the stacks. The Persian is named for Mr. Darcy.

  18. Jade’s aunt, the free-spirited Lorelei Tucker, keeps a protective eye on her niece and helps her out whenever she can.

  19. In A Tisket A Tasket Not Another Casket, (January 2025) Jade’s a little surprised to learn a secret about Amy’s love life. No spoilers here.

  20. The titles of the books in Jade’s series are named for nursery rhymes gone bad.